Deciphering Products

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(Understanding performance)
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Deciphering products in the marketplace can be difficult. With all of the different names and performance pitches it can get overwhelming and confusing. This page will help you understand the fundamental characteristics and performance attributes about decorative painting products and help you use the Proceed System to mimic most of the products in the marketplace.
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Deciphering products in the marketplace can be difficult. With all of the different names and performance pitches, it can get overwhelming and confusing. This page will help you understand the fundamental characteristics and performance attributes of decorative painting products and help you use the Proceed System to mimic most of the products in the marketplace.
==Understanding characteristics==
==Understanding characteristics==
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If you break down all of the products in the marketplace to their key attributes you will discover that there are really only the following categories in acrylic materials:
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If you break down all of the products in the marketplace to their key attributes, you will discover that there are really only the following categories in acrylic materials:
*Paints
*Paints
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**Mural paints
**Mural paints
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For a more detailed list of these categories and some example products in the market place that fir these categories check out this [http://proceedsystem.com/wiki/images/Materials_Crossover_11_8_08.pdf product crossover chart.]
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For a more detailed list of these categories and some example products in the marketplace that fit these categories, check out this [http://proceedsystem.com/wiki/images/Materials_Crossover_11_8_08.pdf product crossover chart.]
You can also learn more about the Product categories and [http://proceedsystem.com/wiki/images/Product_naming_PDPA.pdf naming convention here.]
You can also learn more about the Product categories and [http://proceedsystem.com/wiki/images/Product_naming_PDPA.pdf naming convention here.]
==Understanding performance==
==Understanding performance==
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The same way of thinking can be applied to the performance of materials in the marketplace as well. Consider "textures" for example. Some textures can be smooth or rough, regular or irregular in their dried form. Glazes can dry slow or fast, and paints can be expensive for murals with more vivid colors or slightly less quality for painting entire rooms with a paint roller.  
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The same way of thinking can also be applied to the performance of materials in the marketplace. Consider "textures" for example. Some textures can be smooth or rough, regular or irregular in their dried form. Glazes can dry slow or fast, and paints can be expensive for murals with more vivid colors or slightly less quality for painting entire rooms with a paint roller.  
Here is an example chart that will help you think about all of the [http://proceedsystem.com/wiki/images/Smooth_texture-worksheet.pdf performance attributes of the Proceed smooth textures.]
Here is an example chart that will help you think about all of the [http://proceedsystem.com/wiki/images/Smooth_texture-worksheet.pdf performance attributes of the Proceed smooth textures.]
==Putting it all together==
==Putting it all together==
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Once you understand the characteristics and the performance attributes you are looking for a whole new world opens up when you are using the Proceed System. You will discover that by intermixing each of the components of the tool kit you can create most any product in the marketplace. This simplifies your business by saving you time, money in inventory in your studio. It also opens the door for you to become a product manufacturer discovering and developing new combinations of materials.
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Once you understand the characteristics and the performance attributes you are looking for, a whole new world opens up when you are using the Proceed System. You will discover that by intermixing each of the components of the tool kit you can create most any product in the marketplace. This simplifies your business by saving you time and money in inventory in your studio. It also opens the door for you to become a product manufacturer discovering and developing new combinations of materials.
For a video on intermixing [http://proceedsystem.com/video/player.php?ID=05|click here.]
For a video on intermixing [http://proceedsystem.com/video/player.php?ID=05|click here.]
[[category:Type 2]]
[[category:Type 2]]

Revision as of 18:27, 31 January 2012

Deciphering products in the marketplace can be difficult. With all of the different names and performance pitches, it can get overwhelming and confusing. This page will help you understand the fundamental characteristics and performance attributes of decorative painting products and help you use the Proceed System to mimic most of the products in the marketplace.

Understanding characteristics

If you break down all of the products in the marketplace to their key attributes, you will discover that there are really only the following categories in acrylic materials:

  • Paints
  • Glazes
  • Smooth Textures
  • Rough Textures

Each of these categories can be expanded into greater detail if you investigate further:

  • Paints
    • Primers
    • House paints
    • Mural paints

For a more detailed list of these categories and some example products in the marketplace that fit these categories, check out this product crossover chart.

You can also learn more about the Product categories and naming convention here.

Understanding performance

The same way of thinking can also be applied to the performance of materials in the marketplace. Consider "textures" for example. Some textures can be smooth or rough, regular or irregular in their dried form. Glazes can dry slow or fast, and paints can be expensive for murals with more vivid colors or slightly less quality for painting entire rooms with a paint roller.

Here is an example chart that will help you think about all of the performance attributes of the Proceed smooth textures.

Putting it all together

Once you understand the characteristics and the performance attributes you are looking for, a whole new world opens up when you are using the Proceed System. You will discover that by intermixing each of the components of the tool kit you can create most any product in the marketplace. This simplifies your business by saving you time and money in inventory in your studio. It also opens the door for you to become a product manufacturer discovering and developing new combinations of materials.

For a video on intermixing here.

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